The clubs are the same for most of us. What changes from bag to bag is everything clipped to the outside of it: the glove drying on the strap, the towel, the brush, the case for the laser, the tag with your name on it and the car keys. That is where a bag gets its personality, and it is where a lot of the best independent makers are doing their most interesting work.
So this is a roundup of the small things, twenty-seven of them from twenty-seven brands, sorted by what they do. Some are practical, like Pins & Aces’ $25 Magnet Caddie, which gives a magnetic rangefinder somewhere to stick when you walk. Some are just good objects, like a copper tag hammered by a blacksmith in Portland or a brass hook from Boston that opens a beer.
Four of these can carry your name or initials. Seamus hand-stamps the back of its copper tags for free, iliac adds initials to its leather tags at no charge, and Billykirk will emboss up to three. Smathers & Branson stitches your initials into a needlepoint key fob. They are the best presents on the list, because nobody else has one.
If you only buy one thing, buy the Seamus tag. It costs $80, it will outlast the bag, and the stamp on the back makes it yours. Prices were read on each brand’s own store on 5 October 2026; non-US prices show an approximate dollar figure.
Four gloves · ~$23–$65The glove is the one thing on the bag you touch every shot, and it hangs off the strap between holes. All four here are Cabretta leather, the thin sheepskin most good gloves use, so the difference is in the details. Jones and Walker put their logos on the strap and the back, Students keeps it white and cheap enough to buy in threes, and Modest Vintage Player sells two houndstooth gloves in a box that looks like it came from a 1950s pro shop.
Photography · the brands’ ownWalker, Modest Vintage Player and Students take their gloves out on the course.
Five towels · $30–$47A towel is the biggest thing you can hang on a bag and the cheapest way to change how the bag looks. Three are cotton and quiet: Mogshade’s combed cotton from Portugal, Dormie’s striped terry from Halifax, and Local Rule’s oversized ribbed towel that folds into a wet half and a dry half. Hidden Links Society’s black chenille caddie towel is the heavy one, and Puttwell’s mini waffle towel is the one for the grooves. For fifty more, see our fall towel roundup.
Photography · the brands’ ownMogshade, Dormie and Local Rule show their towels on the bag and on the course.
Five holders · $25–$125If you walk, the rangefinder needs to live on the outside of the bag where your hand finds it without looking. A magnetic closure is the thing to look for, and four of these have one: Mackem, North Coast and BRIEFING build it into the flap, and the Pins & Aces Magnet Caddie skips the case and gives a magnetic laser a plate to stick to. Winston’s soft leather case is the dressy one. We went deeper in our rangefinder case guide.
Photography · the brands’ ownMackem, Pins & Aces and Jones show where the laser rides.
Five clip-ons · $40–$78The small things that keep the pockets empty. Two of these are groove brushes, and both are made of wood: Dimple & Divot carves its handle from hickory and Gamut uses ebony or sandalwood on a magnetic clip. The other three are pouches for tees, balls, a phone or your wallet, in leather from Steurer & Jacoby and STITCH and in water-resistant nylon from Ghost.
Photography · the brands’ ownDimple & Divot, Steurer & Jacoby and Gamut shoot their gear out on the course.
Four tags · $45–$80A bag tag says whose bag it is, and a good one does it with your initials. Seamus has a blacksmith in Portland hammer its tags out of copper and will hand-stamp the back for free. iliac and Billykirk make theirs from full-grain leather in American workshops and will add your initials, free at iliac. Asher Riley’s is hand-stitched needlepoint with a leather back and a window for your card.
Photography · the brands’ ownSeamus, iliac and Billykirk photograph their leather on the bag and on the way to the course.
Four pieces · $36.50–$150The car keys have to go somewhere, and a hook on the bag is better than a pocket. Craighill’s steel carabiner and Corter’s solid brass Bottlehook clip the keys to a D-ring, and the Bottlehook opens a beer at the turn. Smathers & Branson will stitch your initials into a needlepoint fob, and Aimé Leon Dore’s stamp charms are the dressy option.
Photography · the brands’ ownCraighill and Asher Riley show off the small stuff.
Most golfers hang a towel, a glove and a groove brush, and walkers add a rangefinder case or a magnetic mount. A bag tag with your name, a pouch for your phone and wallet, and a hook for your car keys finish the set. This roundup has 27 picks across those six groups.
In this guide, Seamus Golf's hand-forged copper tag ($80) comes with free hand-stamped personalisation on the back, iliac's leather tag ($50) adds initials at no charge, and Billykirk's No. 575 ($65) takes up to three embossed initials. Asher Riley's needlepoint tag ($45) is the classic country-club option.
Clip it on in a case with a carabiner or snap hook, like the Mackem Kielder or Winston leather case, or use a magnetic mount. The Pins & Aces Magnet Caddie ($25) clips to a bag strap and gives a rangefinder with a built-in magnet a metal plate to stick to.
A valuables pouch that hangs off the bag, like STITCH's Roadster leather pouch ($78) or Ghost Golf's Utility Pouch ($40), keeps them in one place. For keys alone, a carabiner such as Craighill's Coachwhip ($44) or Corter's brass Bottlehook ($36.50) clips them to a D-ring.
In this roundup, from about $23 for Walker Golf Things' Kooka glove and $25 for the Pins & Aces Magnet Caddie, up to $150 for Aime Leon Dore's leather charm. Most picks are between $40 and $80. Prices were read on each brand's own store on 5 October 2026.
