
Before "indie golf" was a hashtag, Muni Kids was already in the trenches. Brothers Maxton and Drew Reinland started the brand in Portland in 2015 with a simple premise: make gear for the people who learned the game on public courses, not the ones with legacy memberships. Eleven years later, they've built an entire world around that idea — headcovers, apparel, art, a podcast, urban golf meetups, a children's book called Golforia, and a brick-and-mortar shop inside Portland's Memory Den.
This is the brand that proved muni golf had a culture before anyone thought to monetize it. The price range sits at $30 to $85, the aesthetic leans screen-printed and hand-drawn, and the whole operation still feels like it's run by two guys who'd rather be walking nine holes than taking a meeting. If you've been looking for the origin story of this whole movement, it starts here.