
Siegelman Stable started the way a lot of great brands do — with family history and $600. Max Siegelman's father, Robbie, founded Siegelman Racing Stable in 1982 and spent decades training harness racehorses. Robbie also created equine therapy programs for cancer patients at Hackensack Hospital and inner-city kids from Newark. When the pandemic shut everything down, Max printed hats stamped with the family's horse-and-sulky logo, shipped them to the NBA Bubble, and watched the brand take off from there.
The golf connection runs deeper than the Maxfli collab. Max's first job was caddying. The "Harness the Drive" collection with Maxfli is a 14-piece capsule that includes a golf polo, headcovers, an ivy hat, a pullover jacket, and track shorts — all built in the same heavyweight fabrics and intentional detailing that define the mainline. The standout piece is the Short Sleeve Harness Shirt: a charcoal button-up with a removable green harness strap that clips on with a metal swivel clasp. It's the kind of design element that makes you stop and look twice — harness racing hardware repurposed as fashion hardware, and it works on a golf course.
Beyond golf, Siegelman Stable has collaborated with the Knicks, Mets, Yankees, Rangers, Tottenham Hotspur, Prince Tennis, Ford, the Indy 500, Don Julio, and the Muhammad Ali Estate. A portion of all proceeds still goes to equine therapy programs — the same work Robbie started 40 years ago. This is a family-owned brand with substance behind the logo.